Tell Me Where It Hurts

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What if everything you thought you knew about pain was wrong?

We are in the middle of a pain epidemic. Yet for decades, we’ve misunderstood what pain actually is. The result? Millions stuck in a cycle of suffering. But what if we’ve been asking the wrong questions?

In this provocative, paradigm-shifting book, pain psychologist Dr. Rachel Zoffness radically reframes the way we understand pain. Drawing on fascinating case studies from her own practice, she explains why pain isn’t simply a symptom of injury — it’s shaped by your thoughts, your past, your stress levels, your relationships, even your expectations. With cutting-edge neuroscience, psychology, and game-changing concepts, Dr. Zoffness demonstrates that pain is not simply a sign of damage; it’s a protective mechanism designed by your brain. And this is good news: because if the brain can change, pain can change.

Whether you live with chronic pain or know someone who does, this book offers more than insight — it offers a way forward. Smart, readable, and refreshingly empowering, this is the pain book we’ve been waiting for.