{"product_id":"the-winners-brain","title":"The Winner's Brain","description":"\u003cb\u003eEver wonder why some people seem blessed with success? This book contains the secrets to winning in life—you just need to develop the right brain for it.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e In \u003ci\u003eThe Winner's Brain\u003c\/i\u003e, doctors Jeffrey Brown and Mark J. Fenske use cutting-edge neuroscience to identify the secrets of those who succeed no matter what—and demonstrate how little it has to do with IQ or upbringing. Through simple everyday practices, Brown and Fenske explain how to unlock the brain's hidden potential, using: \u003cul\u003e\n\u003cli\u003e Balance: Make emotions work in your favor \u003c\/li\u003e\n\u003cli\u003e Bounce: Create a failure-resistant brain \u003c\/li\u003e\n\u003cli\u003e Opportunity Radar: Spot hot prospects previously hidden by problems \u003c\/li\u003e\n\u003cli\u003e Focus Laser: Lock into what's important \u003c\/li\u003e\n\u003cli\u003e Effort Accelerator: Cultivate the drive to win \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e Along the way, meet dozens of interesting people who possess \"win factors\" (like the inventor of Whac-A-Mole) and glean fascinating information (like why you should never take a test while wearing red). Compulsively readable, \u003ci\u003eThe Winner's Brain \u003c\/i\u003ewill not only give you an edge, but also motivate you to pursue your biggest dreams.\u003cbr\u003e\u003cbr\u003e","brand":"Balance","offers":[{"title":"Default Title","offer_id":41515764711602,"sku":"9780738214696","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0536\/7418\/0786\/files\/O_61fd2b91-934c-403f-82a8-2935a65aa8b6.jpg?v=1774854186","url":"https:\/\/shop.hachettebookgroup.com\/products\/the-winners-brain","provider":"Hachette Book Group","version":"1.0","type":"link"}