The author of The Design of Everyday Things offers a hilarious look at the often cumbersome relationships between humans and machines
“An engaging work by a benign technocrat who has designs on our minds.”—Kirkus
From water faucets and airplane cockpits to the concept of “real time” and the future of memory, this wide-ranging tour through technology provides a new understanding of how the gadgets that surround us affect our lives. Donald Norman explores the plight of humans living in a world ruled by a technology that seems to exist for its own sake, oblivious to the needs of the people who use it. Turn Signals Are the Facial Expressions of Automobiles is an intelligent, whimsical look at our love/hate relationship with machines, as well as a persuasive call for the humanization of modern design.
“An engaging work by a benign technocrat who has designs on our minds.”—Kirkus
From water faucets and airplane cockpits to the concept of “real time” and the future of memory, this wide-ranging tour through technology provides a new understanding of how the gadgets that surround us affect our lives. Donald Norman explores the plight of humans living in a world ruled by a technology that seems to exist for its own sake, oblivious to the needs of the people who use it. Turn Signals Are the Facial Expressions of Automobiles is an intelligent, whimsical look at our love/hate relationship with machines, as well as a persuasive call for the humanization of modern design.